12 Minute Marketing, CloutReach and Area 224 are part of StraterEdge Consulting.

StraterEdge Consulting was founded by Rick Strater to leverage his many years of senior leadership in sales and marketing to help mid-sized companies profitably grow revenue.

Dave Van de Walle, founder of Area 224, is a leading expert in social media marketing, crisis communications, media relations, underground/guerrilla marketing and executive positioning. Dave joined StraterEdge Consulting in 2011 as Chief Marketing Officer.

Rick and Dave created 12 Minute Marketing and CloutReach to allow small and mid-sized businesses to take advantage of their experience without having to make a significant investment of time and money – two things these business have said are often in short supply.

12 Minute Marketing was designed to be at the opposite end of the spectrum from a consulting engagement.  12 Minute Marketing is engineered for business leaders to help them take charge of their marketing efforts at an affordable price and a practical time commitment of just 12 minutes each business day.

But many business leaders have said that they’re just not yet ready to take full control of their marketing  and social media campaigns and have asked for help.  So, they created CloutReach to help get social media marketing up and running quickly and efficiently for these businesses.

For questions and comments, reach us at hi@12minutemarketing.com.